Nike and LEGO Group Launch Exciting New Products and Experiences Focused on Active and Creative Play

Nike and the LEGO Group have announced a global multi-year partnership aimed at inspiring kids through active and creative play. The collaboration merges Nike's sport legacy with LEGO's imaginative play to create unique experiences and co-branded products.

This summer, the partnership will introduce a collection of Nike kids’ footwear and apparel alongside LEGO® sets. The initiative includes immersive experiences in cities worldwide, digital content, and activations featuring Nike signature athlete A’ja Wilson.

From June 7–11, the Nike and LEGO Play Arena will open at LEGOLAND® California Resort, offering basketball-themed activities. In July, a football activation in London will engage families with creative play centered around the sport.

The first LEGO product, the LEGO Nike Dunk set, goes on sale July 1, followed by the Nike Air Max Dn x LEGO Collection on August 1. Additional products will be released throughout the fall.