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Kenya’s 2024‑2028 Road Safety Action Plan targets a 50% drop in fatalities, with speed enforcement, infrastructure upgrades, education campaigns and emergency response as key pillars. NTSA rolls out digital cameras and upgrades 75% of roads.
Kenya's Road Safety Action Plan 2024‑2028 Aims to Halve Fatalities
In 2025 the National Transport and Safety Authority (NTSA) unveiled a comprehensive plan that will guide Kenya through the next five years. The goal is a 50 % reduction in road deaths and serious injuries by 2028, in line with the United Nations global target for 2030.
Key Pillars of the Plan
The strategy is built on four pillars: infrastructure upgrades, speed enforcement, public education and improved emergency response. Together they form a multi‑layered approach designed to address the root causes of road accidents.
Speed Enforcement
Speeding remains the single most preventable factor behind Kenya's 27.8 deaths per 100,000 population. To tackle this, NTSA will roll out digital speed cameras across major corridors, starting with Nairobi's high‑traffic arteries. The pilot in the capital already shows a 15 % drop in speeding incidents.
Infrastructure Upgrades
Over 75 % of Kenya's roads are currently below the 3-star safety standard. The plan calls for upgrading these blackspots with better lighting, rumble strips, and clear signage. NTSA estimates that upgrading 75 % of the country's travel routes by 2030 could prevent more than one million deaths and serious injuries, yielding an estimated USD 32.6 billion in economic benefits.
Education Campaigns
“Education is the cornerstone of behaviour change,” says Director General George Njau. The authority will launch nationwide campaigns that target drivers, motorbike riders, and pedestrians. These will use radio, billboards, and school programs to spread the message that safe driving saves lives.
Emergency Response Improvements
Road crash fatalities in Kenya are estimated to cost 3 % of GDP each year. To reduce this, NTSA is investing in rapid response teams, better ambulance coverage and a nationwide digital reporting system for accidents.
According to Varsanibrakelinings, the plan is a realistic response to the country's alarming crash statistics and aligns with global best practices.
Stakeholder collaboration is a core element; the plan encourages private sector investment, NGO participation and community engagement to ensure sustainability.
As the first official roadmap since 2015, the 2024‑2028 Action Plan is a bold step toward safer roads, saving lives, and restoring public confidence in Kenya's transportation system.
