Nonprofit Search Engine Offers Bold Alternative to Chrome Divestiture
Berlin-based nonprofit search engine Ecosia has made an unprecedented proposal to take stewardship of Google's Chrome browser for 10 years, offering a climate-focused alternative to traditional divestiture options. The proposal, submitted to U.S. District Judge Amit Mehta, comes as the court considers remedies following the landmark 2024 ruling that Google maintains an illegal monopoly in internet search and advertising.
The Stewardship Proposal Details
Ecosia's CEO Christian Kroll described the proposal as "not absurd" despite its unconventional nature. Under the plan, Ecosia would manage Chrome operations while directing approximately 60% of the browser's estimated $1 trillion revenue over the next decade toward climate projects. Google would retain intellectual property rights and receive the remaining 40% of revenue, amounting to roughly $400 billion.
Climate Investment Focus
The nonprofit has outlined specific climate initiatives including rainforest protection, global tree-planting programs, agroforestry development, environmental litigation against polluters, and investments in green AI technology. Ecosia, founded in 2009, already donates millions monthly to environmental causes and maintains partnerships with local communities and NGOs across 35 countries.
Background: The Google Antitrust Case
Judge Mehta's 2024 ruling found Google guilty of maintaining an illegal monopoly through exclusive distribution agreements with device manufacturers like Apple and Samsung. The Department of Justice has called for Chrome's divestiture as a key remedy, prompting interest from several tech companies including OpenAI and Perplexity AI, which recently made a $34.5 billion unsolicited offer.
Ecosia's Qualifications
The nonprofit already operates its own Chromium-based browser and maintains a revenue-sharing partnership with Google for its search services. Ecosia has committed to retaining Chrome's current workforce and maintaining operational continuity. The company recently partnered with French search engine Qwant to develop a European search index, reducing reliance on American tech giants.
Broader Implications
Kroll acknowledges the proposal's primary goal is to encourage consideration of alternatives to traditional divestiture, which could simply transfer Chrome's market power to another tech giant. "We hold a track record of making impossible things possible," Kroll stated, suggesting the proposal could inspire creative solutions to antitrust enforcement in the digital age.
The court is expected to rule on remedies this month, with the decision potentially setting precedents for how major tech monopolies are addressed in the future.